SEO is known as “Search Engine Optimization”. The main intend of SEO is to increase traffic of the website through “organic” search engine results like Google or Bing.
When redesigning your website, avoid these common SEO mistakes
SEO Mistake #1:
Not updating your content strategy
You must ensure that the content on website is right and relevant to your audience which will help to increase organic traffic and increase conversion rates.
SEO Mistake #2:
Ignoring Internal Linking
As part of SEO strategy, it is also important. By linking internally, you can improve your website’s “link equity,” which measures how valuable and important your links are to it.
SEO Mistake #3:
Over-Optimizing Your Content
making use of excessive keywords or using the same keywords again and again in the content can mark your website as spam by Google and can result in website getting banned and removed from search results.
SEO Mistake #4:
Failing to Use the Right Internal Linking Techniques
The wrong internal linking techniques are another common mistake done by most of the website owners. Your website’s link equity and authority can be improved with the help of internal linking techniques.
SEO Mistake #5:
Failing to Create a Video Strategy
Another mistakes done by website owners are failing to create a video strategy. There are chances of increasing your website’s organic traffic and conversion rate through video marketing.